Trisha Fridich

Director of Business Development and Marketing

All Aboard America! Holdings

About Me

Trisha spent more than a decade running a sightseeing tour before earning her MBA at Vanderbilt University in Nashville, Tennessee, and returning to the field with a new perspective. During the pandemic, she pivoted a food tour into a $3.4m grocery delivery business on Shopify and drove grassroots lobbying efforts for the motorcoach industry, resulting in the $2B CERTS stimulus funding. After five years as a business growth and technology consultant for the travel and transportation industry, Trisha joined All Aboard America Holdings, the 4th largest motorcoach company in the US as their Director of Business Development and Marketing. She’s excited to build the online presence for six independent brands and is seeking partners who need local transportation services in geographies from San Francisco to New Orleans and everything in between. Trisha’s outspoken nature consistently challenges the status quo to drive change, growth and effectiveness as a catalyst for good things to happen. She believes alignment is one of the most important metrics to get right in your business because when customer value is aligned with strategy, spending and culture, it is extremely difficult not to be successful. She is obsessed with efficiency everywhere but in the kitchen, where she loves to spend her evenings making delicious feasts for (small groups of) family and friends. Originally from Seattle, Washington, she just moved to Denver, Colorado, USA and is looking for friends and a warm winter coat.

Experience

  • Director of Business Development and Marketing

    All Aboard America! Holdings

  • Technology Solutions Architect

    The L&W Team

    Trisha Fridrich saves you time and money via the magic of technology. Trisha spent more than a decade running a sightseeing tour before earning her MBA at Vanderbilt University in Nashville, Tennessee, and returning to the field with a new perspective. In her role as a Principal and Technology Solutions Architect at The L&W Team, she helps tourism and transportation companies optimize their internal processes with technology automation to remove paper and payroll from operations. Trisha is proud to help increase bandwidth for teams to focus resources on strategy, decision-making and empathic conversations. She consistently challenges the status quo to drive change and believes alignment is one of the most important metrics to get right in your business. When customer value is aligned with strategy, spending and culture, it is extremely difficult not to be successful. Trisha is obsessed with efficiency everywhere but in the kitchen, where she can’t wait to spend her evenings making delicious feasts for family and friends again. Originally from Seattle, Washington, she now resides in Raleigh, North Carolina, USA.

Has Spoken At

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